Rivalry Corp., which is a top operator in the sportsbook and iGaming arena, has released a daily fantasy sports application, Rivalry Ultimate Fan. This is with regards to the 2023–24 NBA season, and the release has been carried out in association with Low6, a company involved in gamification innovation.
According to the co-founder and CEO of Rivalry, Steven Salz, Rivalry Ultimate Fan benefits the new generation of basketball enthusiasts. The idea is to expose them to a different sort of wagering system altogether. In his view, Low6 has been responsible for releasing a unique free-to-play product that blends in with their company plans.
Rivalry Ultimate Fan is an imaginative, pack-opening basketball game that is accessible to players without charge. Its theme is the culture of trading cards. Users can obtain digital card bundles that feature NBA players to assemble a roster of contestants for weekly events. Users of this program have the opportunity to win a diverse range of prizes, such as NBA memorabilia, gift cards, and convertible promotions at the sportsbook and casino of Rivalry.
In the upcoming days, Rivalry will be introducing an entire collection of tangible power packs that will come with individually decorated trading cards belonging to NBA players. Added to that will be the company’s initial IP having QR codes for obtaining further prizes, such as The Big Baller, which is a 1 of 1 holographic card offering two tickets for the 2024 NBA finals. Rivalry will also take the initiative of associating with creators to introduce livestream Ultimate Fan Pack openings for the pleasure of enthusiasts all through the season.
According to Jamie Mitchell, co-founder and chief executive officer of Low6, Rivalry’s knowledge and understanding of Millennial and Gen Z customers is strongly linked to Low6’s product development. While Rivalry continues to be dedicated to innovation and providing customers with unique betting experiences, Low6 is optimistic that its award-winning fantasy game will attract and retain a new audience for Rivalry. According to him, NBA enthusiasts will enthusiastically embrace the innovative game.
Furthermore, the unused basketball courts will be reorganized and repaired by Rivalry. Through transmitting their regional courts for the necessary repairs, Rivalry registered users will be able to contribute to the development of future NBA professionals. Rivalry Ultimate Fan, an application, will be available on iOS and Android mobile devices in a subset of the Isle of Man-registered markets of Rivalry.
Rivalry Corp. is the owner and controller of Rivalry Limited, which is a top sports wagering and media organization. It provides certified online NBA betting in terms of esports, conventional sports, and casinos for the new generation of NBA enthusiasts. The company is situated in Toronto and runs an international team in over twenty countries and counting.
Low6, on the other hand, is a B2B iGaming supplier releasing unique sports gamification technology targeting operators as well as sports leagues and franchises. Also included are media-related companies and other verticals.